zoemeggert

About Zoë Meggert

As the founder of Perfectly Planned Content, I've built strategies for financial planners to master their marketing because I firmly believe that they’re changing the world—one life at a time. Together with my clients, my team and I help develop and implement unique content marketing plans that connect and convert.

A List of Thing I Learned About Content Creation at FinCon18

Zoë Meggert 2018-11-06T04:14:26+00:00 October 16th, 2018|

This year was the first year I attended FinCon - and I have to be honest, it wasn't exactly what [...]

How to Create Content That Connects

Zoë Meggert 2018-08-28T17:52:14+00:00 September 4th, 2018|

This post was originally written for and published in the Journal of Financial Planning Practice Management Blog. Many financial planners [...]

What to Do Alongside Content Marketing for Faster Results

Zoë Meggert 2018-09-01T14:04:41+00:00 May 2nd, 2018|

Content marketing is amazing for many reasons, and as a financial planner it's especially useful to you. Building an honest [...]

4 Blogging Metrics You Need to Start Tracking Now

Zoë Meggert 2018-09-01T14:05:51+00:00 April 15th, 2018|

"Do you have any metrics or success stories that will give me an idea of what I can expect as [...]

Crafting Excellent Titles

Zoë Meggert 2018-09-01T14:05:51+00:00 March 20th, 2018|

I distinctly remember sitting through a Language Arts lesson in second grade. We were writing short stories, and we were [...]

Knowing What to Write About

Zoë Meggert 2018-09-01T14:05:51+00:00 March 6th, 2018|

There are a few things that financial planners struggle with when it comes to blogging: Lack of time. Lack of [...]

What’s The Point?

Zoë Meggert 2018-09-01T14:05:51+00:00 February 9th, 2018|

There's a buzz around content marketing - and blogging, in particular - these days. It seems as though everyone knows [...]

When You Need a Marketing Break

Zoë Meggert 2018-09-01T14:05:51+00:00 February 1st, 2018|

We all hit a point when we need a break. I hit that point just before the holiday season started [...]

What Are You Passionate About?

Zoë Meggert 2018-09-01T14:05:51+00:00 October 10th, 2017|

What are you passionate about? As a financial planner, this may seem like a no-brainer question to you. You're obviously [...]

Creating a Content Organization System

Zoë Meggert 2018-09-01T14:05:51+00:00 October 4th, 2017|

So, you're ready to get started with your content marketing strategy. That's awesome! I'm so happy to hear it. The [...]

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