4 Actionable Ways You Can Implement Pillar Content In Your Marketing for 2024

Is anyone else looking to make 2024 a year of less but better? *raises hand* I created my vision board this past weekend (an annual tradition that I LOVE and have been doing since 2019), and one recurring theme was very apparent: I want to focus on less busy work, and more meaningful activities this […]
Webinar: Redtail CRM Practice Management Power Hour

I was honored to be a featured speaker in Redtail’s first-ever panel for practice management questions. Tune into the webinar recording here:
Standing Out & Getting Results: An AMA with Kendra Wright of Rebel Media Agency
Today we’re featuring Kendra Wright of Rebel Media in this episode of PPC Webinar Week: Standing Out & Getting Results. I work with a lot of marketers in the finance space, and Kendra is consistently a joy to collaborate with. Her insights are matchless, and her scrappy approach to marketing and branding means you’ll ACTUALLY […]
When Marketing Gets Spooky: 6 Lessons About Marketing from Nightmare Before Christmas

One of my favorite Halloween movies is Tim Burton’s Nightmare Before Christmas (and yes, I also watch it at Christmas; why contain joy to just one holiday?). This year, when watching, I must have had my marketing hat on because I realized something I hadn’t before – Nightmare Before Christmas is a treasure trove of […]
Harnessing Back to School Energy in Your Marketing

My twin daughters have officially started their school year at PreK-3 and I’ve been a mixture of relieved and sad — much like every parent across the country, I’m sure. Back-to-school season is funny. As a kid, I used to love back-to-school shopping. New pencils and binders were my weakness, and getting a new planner […]
Our Marketing AI Tech Stack: ChatGPT & Beyond

Ah, Artificial Intelligence. With the advent of ChatGPT in late 2022, it seems like everywhere you turn, there’s a new AI solution for everything you need in work and life. Grocery ordering, animating family photos, making fancy profile pictures for social media — the list goes on and on. Several AI tools launched recently that […]
How Does Video Fit Into Your Marketing? With Laura Garfield of Idea Decanter

Tune into this Coffee Chat webinar with Zoe Meggert (founder of Perfectly Planned Content) and Laura Garfield of Idea Decanter to learn how video can fit into your marketing strategy as a financial advisor. https://www.ideadecanter.com/
Getting Reviews & Testimonials The Compliant Way

Join Zoe Meggert and Chris Stanley of Beach Street Legal as they tackle questions about how advisors can leverage reviews — the compliant way! https://beachstreetlegal.com/
How Can You Leverage a Podcast to Grow Your Influence with Matt Halloran of ProudMouth

We’re springing our expert webinar series from the vault! In today’s episode, take a peek behind the scenes of The PPC Marketing System with this expert interview! Matt Halloran from Proud Mouth and Podrocket Academy is going over how to set up your podcast, why you should just get started (even if you’re nervous), and […]
Redtail Technology – Pillar Content: How To Create a Content Strategy That Scales with Zoe Kremke

Do you feel burnt out with your marketing? So many firm owners get marred down in the writing and creation of content to support their marketing strategy. In this webinar, Zoë Meggert, founder of Perfectly Planned Content, is going over how to create a scalable content strategy using “pillar content.” You’ll learn: 1. How to […]
