Unpacking Analytics & SEO
Search Engine Optimization.
SEO is by far the most ambiguous, dynamic, and complex system to hit the digital marketing world. Most marketers can’t (and shouldn’t) have a conversation about copy or content without bringing up SEO.
It permeates every single aspect of your digital presence and is tough to fully grasp, like an entrance exam with ever-changing answers. As soon as you think you’ve figured it out, the rules switch up forcing you to rethink and reinvent a strategy that complies with the new algorithm.
What is SEO and why should you pay attention to it? Let’s find out.
Meet Zoe Meggert
I’m so glad that you’re here! My name’s Zoë Meggert, and I help financial planners and personal finance professionals with their content marketing. Here at Perfectly Planned Content, you’ll find the resources you need to tell your story, communicate your value, and put together a marketing strategy that converts clients. Read more about me and my story here.
